AEO Dictionary

Generative Search Optimization

Generative Search Optimization is an alternative, often interchangeable term for Answer Engine Optimization (AEO), it is the process of improving an online presence so that a brand, content, or product is more likely to appear favorably within AI-generated responses.

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FAQ

Is this different from SEO?

It's an evolution of SEO. SEO is for search engines; GSO is for generative engines.

What are the key factors?

Experience, Expertise, Authority, and Trustworthiness.

Does it replace keywords?

It replaces exact match keywords with semantic topics and intent matching.

Other terms related to

AEO