Brand Products and services

The specific products or service lines referenced in the AI's generated answers.

Why It Matters

Tracking this ensures your AEO efforts are driving visibility for your highest-priority or most profitable offerings, confirming that content alignment is effective. When mesuring competitors producst and services it's also easy to spot the gaps in content.

Sources

AEO performance indicators

Brand Citations

Understand where an AI answer engine gets information from when it use external sources, including the source domain and specific page or article.

Brand Share of response

See how much of an AI answer’s content is related to your brand.

Brand Position in response

Measures how prominently your brand appears in AI answers, such as whether it is recommended first or ranked lower.

Brand Citation Probability

The likelihood that information about your brand will be retrieved and cited by an AI answer engine.

AI Influence

Systematically tracks how often your brand, content, or expertise is chosen, cited, or recommended across all major AI answer engines.

Brand Keywords

The specific keywords, phrases, and terminology most often associated with your brand when AI cites it.

Brand Response Segments

All the spesific segments of text where your brand is mentioed.

Brand Sentiment

The tone (positive, negative, or neutral) surrounding your AI Brand Mentions within the synthesized AI responses.

Brand Mentions

A count of all instances where engines explicitly reference or recommend your brand, product, or service in their responses.

Brand Citation Media

Identifies which external sources AI is most likely to cite when retrieving infiormation about your brand.

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